Sunday 11 December 2011

How Can I Make My Website Rank for a Specific Keyword?

How Can I Make My Website Rank for a Specific Keyword?:

What most people don’t realize is that they’re asking the wrong question. You see, sites don’t rank: pages rank. If you want to rank for a keyword, you’ll need to determine which page is going to be the page ranking for that keyword.


Adding that keyword to the title of every page is not going to help. Nor is writing 200 articles about it without one central article to link all those articles to. You need one single page that is the center of the content about that topic. One "hub" page, if you will.


That page will need to be 100% awesome in all ways. Brian Clark of Copyblogger calls this type of content "cornerstone content"



via Using Cornerstone Content to make your Site Rank • Yoast.



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